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         Product Managenment


Too many insurance company managers are full of reasons why they should stick with the tried and true, even when they know it isn't working. Product Management is an intensive and comprehensive 2-day seminar designed to provide you with the tools and techniques necessary to design and manage an insurance product for both growth and profitability.

That's why we have developed this information packed seminar that teaches current and future product managers the skills and techniques necessary to create and manage profitable, growing product lines. In just 2 days, we will fuel the creativity of product managers, and we will furnish them with the key lessons they will need to help make profits and grow the business. The seminar covers all key aspects of product management including:
  • The strategy and tactics of exceptional product managers
  • Understanding the insurance business
  • Exchanging ideas with your business partners
  • Conducting quantitative analysis using solid data sources
  • Constructing effective marketing and distribution
  • Designing your products and pricing
A full agenda for the seminar is provided below on this page.

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Dates and Locations

This seminar is offered multiple times per year, usually in the fall and in the spring, at locations convenient for customers across the United States and Canada. Our current schedule is as follows:


February 6-7, 2019
Renaissance Fort Lauderdale-Plantation
1230 South Pine Island Road
Plantation, Florida 33324
 Register Now! 

August 7-8, 2019
Residence Inn Cambridge
120 Broadway
Cambridge, Massachusetts 02142
Register Now!

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Pricing and Registration

The fee for this seminar is $1225 per attendee. Registration is handled online through this site.

Discounts are offered for:
  1. Reservations made 45 days or more in advance ($50 discount, per person).
  2. Registrations with one or more colleagues on the same registration. Each extra person (after the first person) receives a $50 discount.
  3. For groups of four or more, please contact TEACH for special pricing.
  4. Any attendee who takes both Pricing and Product Management in the same week will receive a $350 discount off the entire registration.
If you are registering 4 or more people for the same week of seminars, please register all of your attendees. Then, select "Pay Later" at check out. We will process your invoice internally to ensure you receive all of the appropriate discounts. We will provide a separate option to pay either online or through company check after we process your reservation.

Seminars booked 7 or fewer days before an event may be surcharged up to $100 if additional seminar materials must be sent to the event.

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Seminar Agenda
  1. The Product Manager's Role
    1. Running a small company
    2. Strategy, vision and goals
    3. Balancing profit and growth
    4. Planning
  2. Understanding your product
    1. Making a profit
    2. Analytical issues and techniques
    3. Key reports and measurements
  3. Data analysis
    1. Analyzing the market and competitors
    2. Creating proprietary data
    3. Incorporating vendor and competitor data
  4. Product design and pricing
    1. Risk selection and market segmentation
    2. Rate making
    3. Implementing a rate change
    4. Product development
    5. Product design issues
  5. Marketing and distribution
    1. Direct and Agency distribution channels
    2. Marketing strategy and tools
    3. Balancing marketing goals and sales
  6. Key company relationships
    1. Customer service
    2. Underwriting
    3. Claims
    4. Information technology and systems
    5. Finance
    6. Your regulator
  7. Using new technologies and techniques
    1. Usage-based insurance and telematics
    2. Loss cost modeling
    3. Retention and elasticity
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Seminar Schedule

Day 1:
Morning session: 8:00AM - Noon
Lunch break: 12:00 - 1:00PM
Afternoon session: 1:00 PM - 6:00PM
Morning and afternoon breaks: 5 minutes per hour and one 15 minute break per session

Day 2:
Morning session: 8:00AM - Noon
Lunch break: 12:00 - 1:00PM
Afternoon session: 1:00 PM - 5:00PM
Morning and afternoon breaks: 5 minutes per hour and one 15 minute break per session

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What Attendees Will Learn
  1. How and why a product management structure works well for insurance companies.
  2. Key ways to get all areas of your company focused on the right results.
  3. How to select, get, and keep the most profitable risks.
  4. Critical analytical skills and methods to manage a growing, profitable product.
  5. Proven marketing techniques used to attract and retain business that can help your company achieve its profit and growth goals.
  6. Key analytical techniques to uncover areas of both opportunity and challenge in your company.
  7. The set of reports necessary to help manage the business for success.
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Who Should Attend

This course is especially relevant for:
  • Current and prospective Product Managers, Market Managers, and Underwriting Managers.
  • Analysts from Marketing, Underwriting, Claims, Finance, Compliance, Actuarial, Product Management, Legal and IT
  • C-suite and executive clients looking for a clear understanding of the key strategic themes needed to achieve both growth and profitability
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Upcoming events

Pricing and
Rate Making
A two-day seminar in which you will learn the skills required to set your own prices without an actuary.
February 4-5, 2019
August 5-6, 2019

Learn More | Request Info
A two-day seminar teaching the key techniques that drive growth and profitability for your company.
February 6-7, 2019
August 7-8, 2019

Learn More | Request Info
Making Sense of
A half-day event focusing on the impact that telematics will have on your pricing, your product design, and your company.
Available via Webinar

Learn More | Request Info
Claims for
Non-Claims Managers
A one-day event showcasing how better claims management can push massive improvements in your company's results.
Available at Your Location

Learn More | Request Info

TEACH Insurance Resources - 921 Westham Parkway Richmond, VA 23229 - 804.288.0021 - Google 804.592.0846 - info@teachinsuranceresources.com

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